Leading BMC Software Reseller Column Technologies Forms Strategic Alliance with Kinetic Data

Column standardizes on delivering Kinetic Survey—the only enterprise feedback management tool built on BMC® Remedy®

DOWNERS GROVE, ILL. and ST. PAUL, Minn.—April 3, 2008—Column Technologies (http://www.columnit.com), a BMC Software Elite Solution Partner and BSM Certified Partner, today announced a strategic alliance wherein Column will standardize on and resell Kinetic Data’s (http://www.kineticdata.com) enterprise feedback management (EFM) software, Kinetic Survey. The company will deliver Kinetic Data’s software with the BMC Remedy Action Request (AR) System to help customers improve enterprise-wide service delivery.

Kinetic Survey is the only EFM software available that is built on the BMC Remedy AR System platform. It enables Remedy users to easily replace disparate external and internal customer surveys with one comprehensive tool. Because it is a native Remedy application, it can be extended to any department within an organization.

"Our alliance with Kinetic Data means we can now help our BMC clients integrate valuable customer feedback into their business processes," said Rob Yario, vice president of Column Technologies. "After an extensive evaluation, we're convinced that Kinetic Survey is the preeminent tool for EFM—we're proud to offer it to our customers."

IT organizations are challenged to improve on their current feedback management practices. Kinetic Survey installs on the BMC Remedy AR System server, works with all BMC Remedy forms and runs on all supported versions of ITSM—whether standard or customized. No development skills are required to create surveys. It is a rules-based system that can automatically trigger surveys in response to specific actions, such as the delivery of a service. Predefined rules in Kinetic Survey determine who receives the survey, when they receive it and how often an individual should be surveyed. It is robust and customizable and can be used for market research, customer and employee satisfaction initiatives, product development, and IT and ITIL®-based services management feedback.

About Column Technologies

Column Technologies is a global IT infrastructure management consulting firm that helps companies streamline IT service delivery. Established in 1998, Column Technologies is a respected leader in the field of infrastructure management solutions and an Elite and BSM Certified BMC Software partner. We offer expertise in process consulting, system design and integration, application development, customer support, hosting, remote administration, and training in products, processes, and ITIL best practices. For more information, visit www.columnit.com.

About Kinetic Data, Inc.

Kinetic Data is one of the largest and most experienced third-party BMC Remedy software companies in the world, offering the most extensive portfolio of third-party, “built on BMC Remedy,” packaged applications available. A BMC Remedy Technology Alliance Partner since 1999, Kinetic Data has helped over 200 Fortune 500 and government customers—including General Mills, Avon, Intel, 3M, and the U.S. Department of Transportation—implement BSM and service delivery management (SDM) applications aligned with ITIL best practices. In 2009, at the World Wide Remedy User Group (WWRUG09), Kinetic Data was named “Innovator of the Year” by an independent group of BMC Remedy users. The company serves customers out of its headquarters in St. Paul, Minn.; offices in Sydney, Australia; and through a network of leading BMC Remedy reseller partners. For more information, go to www.kineticdata.com.

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